Simplexidade
Identity
Simplexidade is a complexity-management consultancy that begins with a simple distinction: complex is not the same as complicated. Complex systems can emerge from simple interactions between their components, producing behaviors that none of them would display alone. Rather than offering rigid formulas, the consultancy works with mental models and evolutionary processes to help organizations observe relationships, recognize patterns, and act in uncertain contexts. The simplicity we sought does not diminish the world; it creates clarity from which to glimpse it and exist within it. The tension between the organic and the digital runs through the entire visual language, revealing the power of connections when they are integrated.
FORMS brings culture, science, education, and activism together to co-create experiences and rehearse possible futures. Collaboration and collective intelligence generate sounds, colors, materials, and forms for an identity in continuous construction, capable of evolving in dialogue with each experience.
Encantado, Silva’s seventh album, gains a tactile dimension through a publication that brings together images and traces of the creative process. Enchantment emerges precisely in this gap, where sound and image come together to create a sensory experience.
Created by RADDAR for the Chicago Architecture Biennial, Our Second Skin transforms more than 2,200 pieces of glass-manufacturing waste into a translucent skin. We developed the project’s visual identity and poster, seeking to graphically represent this relationship between transparency, opacity, surface, architecture, and transformation.
Boiler is a fitness-equipment brand known for its high-performance jump ropes. Based on a new creative direction, we developed a more distinctive visual language for the brand, presenting Boiler as part of an active, urban, and contemporary lifestyle—a presence capable of bridging performance and lifestyle.