ICCI
Branding, Editorial, Identity, Website
ICCI (Institute for Culture, Communication & Impact) is founded on the conviction that communication is infrastructure for impact. It works to strengthen public debate in Brazil, based on the understanding that major transformations begin with the way a society talks about them. We developed a visual and verbal identity that translates this vision into a graphic system designed to clarify complex topics while combining precision with institutional presence, organizing content and narratives through contemporary, accessible communication. It is a language capable of connecting and articulating different agendas and creating the conditions for diverse voices to coexist.
Festival Teal Brasil brings together networks, practices, and inspiration to imagine more whole organizations. Like teal thinking itself, its shifting identity reflects an evolving field and is organized in layers: graphics overlap, shift in relation to one another, and produce ever-changing configurations, while content remains at the center.
Childhood is not preparation for life; it is life itself unfolding. With this in mind, we worked with Espaço Envolvimento on a careful rebranding process, moving through conceptual and strategic stages and arriving at a visual expression that reflects the school’s new moment.
“I think you should dream the earth, because it has a heart and breathes.” The sentence that opens the book also opens the editorial project, guiding an open visual identity that breathes, welcomes, and warms. Terra Sem Males connects the Guarani myth of a life without suffering with the work of ten artists. Written by João Vergara, the book weaves together art, history, and imagination to ask how we might live better on an imperfect earth.
Botton turns small habits into possible paths toward well-being. It is a brand that brings health, affection, and awareness together to care for oneself, for others, and for the planet without resorting to promises of immediate change.