Camolese
Branding, Content, Digital, Identity, Strategy
Casa Camolese brings together different ways of experiencing the city at a single address. Behind a heritage-listed façade, a restaurant, craft brewery, high-end cocktail bar, delicatessen, and music program coexist. We worked with Casa Camolese from the very beginning, when there was nothing but the site. Over four years, we were involved in building the entire brand experience: from branding and visual identity to plates, glasses, uniforms, stationery, and the space’s communication. The identity combines the house’s Rio atmosphere with the imagery of vintage Italian beverage labels, vermouths, aperitifs, and classic bars, where design—like the drinks themselves—carries a whole tradition. The result is a distinctive, balanced language: a system inspired by the Italian graphic tradition but created for an essentially Rio setting.
By Chance is a platform-artwork created to generate combinations and sets from keywords randomly drawn from collections created or curated by the artist. Like dice cast in a game of chance, these words follow specific instructions and reveal unexpected connections, opening paths for creative processes across different fields—from visual arts to education, music to literature.
FORMS brings culture, science, education, and activism together to co-create experiences and rehearse possible futures. Collaboration and collective intelligence generate sounds, colors, materials, and forms for an identity in continuous construction, capable of evolving in dialogue with each experience.
Simplexidade helps organizations operate in complex contexts without confusing complexity with complication. We applied this approach to the visual identity through graphics that explore the organic–digital duality and build on the idea of the power of relationships when integrated.
Ateliês do Rio enters the creative spaces of ten artists from different practices and generations. Photographs by Vicente de Mello and interviews by João Vergara reveal the studio as a living archive, a laboratory, and an extension of each work.
