By Chance
Digital, Identity, Website
By Chance is a platform-artwork created to generate combinations from keywords randomly drawn from collections created or curated by the artist. Like dice cast in a game of chance, these words follow specific instructions and reveal unusual connections, producing combinations that shift our gaze and uncover unlikely relationships. They open paths for creative processes across different fields—from visual arts to education, music to literature. We developed the project in collaboration with artist Malvina Sammarone, building a digital experience in which chance became a creative method: a system that produces fertile detours for the imagination.
Behind a historic façade, Casa Camolese brings together a restaurant, craft brewery, cocktail bar, delicatessen, and music. Its identity connects the Italian graphic tradition with the atmosphere of a house in Rio.
Simplexidade helps organizations operate in complex contexts without confusing complexity with complication. We applied this approach to the visual identity through graphics that explore the organic–digital duality and build on the idea of the power of relationships when integrated.
Play is an open-access arts festival that approaches childhood and youth in a diverse, participatory way. By bringing education, culture, and the city closer together, it recognizes children and young people as agents of new ways of learning and occupying space.
Boiler is a fitness-equipment brand known for its high-performance jump ropes. Based on a new creative direction, we developed a more distinctive visual language for the brand, presenting Boiler as part of an active, urban, and contemporary lifestyle—a presence capable of bridging performance and lifestyle.
