Boiler
Branding, Communication, Identity, Website
Boiler is a Brazilian fitness-equipment brand best known for its high-performance jump ropes. And because nothing should stand still—not even Boiler—we led a rebranding process based on a new creative direction, repositioning its visual expression and expanding the brand’s communication possibilities. The new identity brings sport, fashion, and urban culture closer together, positioning Boiler as part of a more active lifestyle: a more distinctive, urban, and contemporary brand presence capable of bridging performance and lifestyle.
By Chance is a platform-artwork created to generate combinations and sets from keywords randomly drawn from collections created or curated by the artist. Like dice cast in a game of chance, these words follow specific instructions and reveal unexpected connections, opening paths for creative processes across different fields—from visual arts to education, music to literature.
Behind a historic façade, Casa Camolese brings together a restaurant, craft brewery, cocktail bar, delicatessen, and music. Its identity connects the Italian graphic tradition with the atmosphere of a house in Rio.
Simplexidade helps organizations operate in complex contexts without confusing complexity with complication. We applied this approach to the visual identity through graphics that explore the organic–digital duality and build on the idea of the power of relationships when integrated.
Planetary Embassy imagines a form of diplomacy between humans, nature, and other living forces. In Belém, New York, Tokyo, and other territories, art, science, technology, and Indigenous knowledge came together in a space for listening, guided by patterns generated from natural sounds.
